Portugal: Manufacturing Hub for Fashion Brands
Portugal's manufacturing prowess, skilled workforce, and innovative environment are attracting fashion brands seeking quality, design, and fair pricing. Experts discuss its appeal and future growth.
Victoria’s Secret: Pink Brand, Turnaround Strategy & Market Share
Victoria's Secret leans on Pink for turnaround amidst market share challenges. New strategies focus on youth appeal, store concepts, and addressing activist investor concerns. CEO Hillary Super optimistic about Pink's potential.
Lowe’s Creator Network: Engaging Influencers for Home Improvement
Lowe's launches a creator network to engage millennials and Gen Z through influencers and retail media integrations. MrBeast joins, offering storefronts and sponsorships for home improvement projects.
Fashion Sustainability: GFS Summit & ESG Challenges
GFS summit reveals sustainability challenges. Brands navigate greenwashing risks & shifting ESG policies post-Trump. Industry mood reflects broader concerns.
Lipton Iced Tea: Bridging Generational Divide
Lipton Hard Iced Tea targets both boomers and millennials with a campaign featuring senior influencers and intergenerational content, aiming to unite generations over a shared love for iced tea and partying.
Retail & Brand Updates: Nike, Prose, Huda Beauty, & More
Retail updates: Nike's new innovation chief, Prose expands, Huda Beauty's ownership, and cybersecurity attacks on brands like Adidas & North Face. Includes financial results and strategic shifts.
Footwear Circus: Q1 Profits, Kerry Jackson, and Growth Strategy
Footwear Circus reports Q1 profits exceeding expectations. Web sales declined. Kerry Jackson appointed SVP of new business development. Expansion plans include Shoe Station and new markets.
Chipotle’s Marketing Strategy: Staying True to Values
Chipotle increases marketing to emphasize quality and values amid economic uncertainty. Focusing on social channels, influencer campaigns, and ingredient transparency to build brand loyalty. NIL deals with student athletes.
Sustainable Fashion: Startups, Innovation & Material Science
Discover innovative startups tackling fashion's sustainability challenges. From bio-based polyurethane alternatives to AI-powered textile recycling, these companies are driving impactful change.
Ulta Beauty: Strong Q1 2025, ‘Released’ Strategy & Future Outlook
Ulta Beauty exceeds expectations in Q1 2025, driven by successful marketing, strategic initiatives ('Released'), and strong fragrance/skincare sales. Focus on in-store experience & brand exclusives.
GoodPop’s ‘Summer of Yes’ Campaign: Healthier Treats for Parents
GoodPop launches 'Summer of Yes' campaign, offering better-for-you popsicles and treats, empowering parents to say 'yes' more often with healthier choices free of artificial ingredients. Focuses on relieving parental summer stress.
US-EU Trade Tensions: Tariffs, Negotiations & Countermeasures
Trump criticizes EU trade deficit, delays tariffs. EU prepares countermeasures but pauses to allow negotiations. Focus on tariffs, trade talks, and potential retaliatory actions.