Meta launches Maker Marketing Center with enhanced APIs and AI assistant to boost influencer advertising, aiming to capture more advertiser budgets. New features simplify creator discovery and communication.
Sonos debuts 'Love the Sound. Really feel the System' campaign, emphasizing experiences over tech. The initiative supports new Ace Ultra earphones & Beam Ultra soundbar, aiming for recovery from past software woes and wider audience appeal via OOH blitz & AI-powered Sonos 27 update.
Nike is removed from the S&P 100 due to declining value and financial issues, reporting a Q4 income drop of 1% and anticipating further declines. The company faces challenges in Nike Sportswear and Jordan Streetwear sell-through.
Nike appoints Alexandre Arnault to its board amid a complex global turnaround. The company faces slowing demand, increasing competition, and a decline in store count, with a shift from DTC strategy impacting its footprint.
Cadbury launches a Swarovski-studded clutch for Style Week, promoting generosity. While not for sale, it's a giveaway prize, embodying the "There's Magic in A lot More" campaign.
