Explore the power of co-branded credit card partnerships, focusing on customer value, rewards, and experiences, especially in travel, hospitality, and retail sectors. Low-cost airlines and brand loyalty drive growth.
Dole partners with Minecraft to promote healthy eating habits and hydration. The campaign includes in-game items, stickers, recipes, and social media activations across North America and Europe.
LeBron James' 'Second Decision' campaign with Hennessy achieves social virality, boosting engagement and media value. The partnership aims for a fresh, social-first approach, sparking conversations around sports and LeBron lore.
Best Buy is enhancing its retail media network with new advertising solutions, brand partnerships (Meta, Ikea), and sports collaborations (NFL) to maximize brand exposure and engage sports fans.
