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Cyber Monday

How identity and urgency propelled email and text revenue across Black Friday and Cyber Monday

How identity and urgency propelled email and text revenue across Black Friday and Cyber Monday

This Black Friday and Cyber Monday (BFCM), we saw one thing loud and clear: triggered email and text messaging isn’t just a tactic—it’s the engine driving e-commerce success.

Walmart+ annual membership fee slashed in half for the holidays

Walmart+ annual membership fee slashed in half for the holidays

At the same time, the retail giant this week also unveiled a host of deals on a wide assortment of products, including toys, tech, electronics, kitchen appliances, home, fashion and décor.