Meta launches Maker Marketing Center with enhanced APIs and AI assistant to boost influencer advertising, aiming to capture more advertiser budgets. New features simplify creator discovery and communication.
Meta will label AI-generated advertisements on Facebook and Instagram, requiring disclosure for content created with its own or third-party AI tools. It utilizes industry-standard detection methods like C2PA to ensure transparency and evolving standards.
Meta unveils new ad layouts for Threads, Reels, and AI-powered optimization tools, including value rules and Advantage+ catalog ads, boosting brand engagement and ROI. Meta's revenue increased 22% in Q2.
