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    American Eagle: ‘Give Great Jeans’ with Martha Stewart

    American Eagle: ‘Give Great Jeans’ with Martha Stewart

    American Eagle partners with Martha Stewart for its 'Give Great Jeans' campaign, aiming to broaden its reach beyond Gen Z during the holiday season. The campaign leverages multi-generational appeal.


    American Eagle + Snapchat: Back-to-School Gen Z Push

    American Eagle + Snapchat: Back-to-School Gen Z Push

    American Eagle partners with Snapchat, leveraging Snap Map's Promoted Places to target Gen Z for back-to-school shopping. Aims to boost in-store traffic, capitalize on Snapchatters' preference for in-person retail experience.