Burger King & SpongeBob: A Fun Food Collab!
Burger King partners with SpongeBob for a limited-time menu, including a Krabby Whopper and themed treats. The campaign aims to engage multiple generations and highlight Burger King's fun, playful brand.
Why Burger King is all-in on gamification
Burger King recently launched a new video game for its 70th birthday called Balloon Burst that gave members of the chain’s Royal Perks loyalty program an opportunity to enter a sweepstakes and earn points.