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  • Luxury fashion’s power sourcer is reinventing the job with AI

    Luxury fashion’s power sourcer is reinventing the job with AI

    This wouldn’t have been possible two years ago, says Headstart CEO and founder Nicole Hedley, because Sourced By is built on a multimodal functionality (the ability to read images), combined with large language models (LLMs) to structure this data.


    5 ways marketers can master RCS for mobile messaging

    5 ways marketers can master RCS for mobile messaging

    However, RBM is not yet supported among major U.S. carriers at this time including AT&T and T-Mobile, though that is expected to change in the coming months, according to Alex Campbell, co-founder and chief innovation officer at mobile engagement platform Vibes.


    Trinny London talks personalisation and retail innovation at the Vogue Business and Worldpay Beauty Breakfast

    Trinny London talks personalisation and retail innovation at the Vogue Business and Worldpay Beauty Breakfast

    She added that as the brand developed its physical presence, it was keen to ensure the digital engagement and discovery tools were consistent with what was offered on the shop floor, citing the product play tables that provide QR codes and interactive displays for visitors to find their perfect shade match and skincare solutions.


    Hedi Slimane exits Celine

    Hedi Slimane exits Celine

    Five years later, sales reached an estimated €2.6 billion in 2023, per HSBC, making it LVMH’s third largest fashion brand after Louis Vuitton and Dior — overtaking Fendi in terms of revenue.


    Register Now | The Evolution of Luxury Brand Marketing

    Register Now | The Evolution of Luxury Brand Marketing

    In this panel, industry experts will share how brands can stay true to their heritage, and how to maximise the use of digital platforms to enhance engagement.


    Nike revenues fall 10% ahead of CEO switch up

    Nike revenues fall 10% ahead of CEO switch up

    Over his 32 years with the company, he built a proven track record of leading our global team, brands and businesses with significant expertise in delivering growth by bringing product and storytelling with impact into an integrated marketplace,” said Matthew Friend, EVP and chief financial officer, after thanking Donahoe for his contributions in the role.


    Spiking interest: Viral designer Abra on his official Paris Fashion Week debut

    Spiking interest: Viral designer Abra on his official Paris Fashion Week debut

    I don’t want people to buy my bags and treat them like they’re fragile because they’re not.” Abra uses materials that Perez says are “resistant to party girls”, like suede that looks good with wear and tear, and high-quality Spanish leather “you can even take to the beach”.


    Meet the fashion-tech startups powering a better fashion industry

    Meet the fashion-tech startups powering a better fashion industry

    Digital fashion, augmented reality and smart mirrors bring the metaverse into stores and showrooms, offering new ways to engage outside of physical goods.


    Kohl’s kicks off holiday shopping with October deals event

    Kohl’s kicks off holiday shopping with October deals event

    As Kohl’s promotes its Sephora shop-in-shop offerings, that partnership has driven growth for the company amid its ongoing sales declines.


    Mondelēz expands generative AI marketing bets with new platform

    Mondelēz expands generative AI marketing bets with new platform

    “Harnessing the power of gen AI will empower our people to play a proactive role in how our brands show up in the market,” said Jon Halvorson, senior vice president of global consumer experiences and digital commerce at Mondelēz, in a statement.


    Ex-Guess Inc CFO takes top financial seat at Puma

    Ex-Guess Inc CFO takes top financial seat at Puma

    Guess Inc and Hugo Boss alum Markus Neubrand will step in as finance chief for German brand Puma, as well as serve as a member of its board, effective Oct. 1, the company announced Thursday in a press release.


    What to know about privacy laws when collecting personal data on shoppers

    What to know about privacy laws when collecting personal data on shoppers

    Privacy laws today require retailers to have explicit terms around personal data and pseudonymized identifiers in their contracts with service providers, processors or third party companies outlining what those entities can do, Tobel said.