Your Shopping Zone
In an interview with sister publication Marketing Dive earlier this year, Wilson noted that the companyâs partnership with Google to provide search ads is âa really important piece of how weâre expanding our network for off-site capabilities.â
This year during the event, more consumers avoided big-ticket items, and fewer made multiple purchases, according to Numerator data.
Iâve noticed that some of my influencer friends have started to be more self-deprecating either on par with their own â often sponsored â content or by splitting personas between Instagram (manicured, curated) and TikTok (off the cuff, playful).
In February, Mytheresa CEO Michael Kliger told Vogue Business that the potential to attract new customers using the Vision Pro was a key reason that the e-tailer was eager to offer a shopping experience early on.
Burger King recently launched a new video game for its 70th birthday called Balloon Burst that gave members of the chainâs Royal Perks loyalty program an opportunity to enter a sweepstakes and earn points.
The condiment maker is hoping the color of the charactersâ superhero uniforms â red and yellow, respectively â will remind consumers of the classic ketchup and mustard combination as summer cookout season remains in swing.
âAlthough the timing of any macro recovery remains uncertain, our strategy of consistently investing in our strong brands, Boss and Hugo, gives us confidence in our ability to continue driving above-trend growth and capturing further market share.
Like many Gen Z-forward brands, Urban Outfitters is employing the use of influencers including Anya Tisdale, Kai McPhee, Morgan Maher and Rabab.
Although the upcoming capsules are geared toward men, a spokesperson for the brand told Fashion Dive in an email that there are âplans to expand the Team USA x Chubbies series into youth and kids styles for future launches.â
Penney is touting discounts on name brands like Leviâs, Adidas, Puma, Forever 21, IZOD, Carterâs and Reebok, as well as on its own private labels including Arizona, Liz Claiborne, A.n.a., St. Johnâs Bay, Okie Dokie and Xersion.
A recent survey commissioned by Forter showed that nearly all respondents (90%) reported that their cost of living rose over the past five years, and nearly two-thirds of shoppers said they changed their online shopping habits in response to higher prices.
In a Q4 2024 earnings call, Walmart CFO John David Rainey said the company was âon trackâ to meet its targets, with automated distribution centers supporting approximately 1,500 stores entering fiscal 2025.