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    Lipton Iced Tea: Bridging Generational Divide

    Lipton Iced Tea: Bridging Generational Divide

    Lipton Hard Iced Tea targets both boomers and millennials with a campaign featuring senior influencers and intergenerational content, aiming to unite generations over a shared love for iced tea and partying.


    CoComelon’s ‘Can Help’ Campaign: Supporting Parents

    CoComelon’s ‘Can Help’ Campaign: Supporting Parents

    CoComelon launches 'CoComelon Can Help,' its first marketing campaign supporting parents navigating developmental stages. Features songs, social media, and community support. Addresses stress and provides resources.